The Fifth Label

C o n f i d e n t   C a s u a l   P u r p o s e f u l

STANDS OUT FROM THE CROWD

EFFORTLESSLY COOL

The Fifth Label has grown into a brand known for their effortless, 'off duty' style.

City based, the Fifth woman is 18-26 and has an active interest in art and culture which informs her lifestyle.

The label uses colour, prints and juxtaposition between street style and feminine silhouettes, to create signature looks.

COOL
URBAN EFFORTLESS SWITCHED ON

we have a style for
your mood and attitude

Switch it up!

Wardrobe must-haves, street style, vibrancy, and effortlessly cool.

OUR LATEST COLLECTION

Brand mission

CONSIDERED URBAN EFFORTLESS

The Fifth Label is about style on your own terms. Our collections can't be pinned down to one look, just a feeling of being 'off duty'.
TheFifth Label tells s tories that emphasise lifestyle and how different situations and their moods need different style choices that still stay true to your eternal style.
The city is where we thrive, connected and in tune with the heartbeat of our environment.

LIVE INSPIRED. YOUR STYLE, YOUR TERMS.

The Curious Visionary is writing her story as it happens. On her own path, the curious visionary surrounds herself with vibrant energy - new ideas, events and always community. Her life is interconnected with her surroundings and the media she consumes deeply touches on her everyday lifestyle.

Social Responsibilities

From humble beginnings